MICROMARKETING

Etymology

Noun

micromarketing (uncountable)

(marketing) The use of marketing strategies that focus on specific small markets (microsegments) or individual consumers.

Source: Wiktionary



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Word of the Day

28 February 2025

PRESCRIPTIVE

(adjective) pertaining to giving directives or rules; “prescriptive grammar is concerned with norms of or rules for correct usage”


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Coffee Trivia

According to Guinness World Records, on 25 September 2016, the Birla Institute of Management Technology (India) in Uttar Pradesh, India, constructed the largest coffee cups pyramid consisting of 23,821 cups. They used paper takeaway coffee cups to build the pyramid.

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