SLOGAN
motto, slogan, catchword, shibboleth
(noun) a favorite saying of a sect or political group
Source: WordNet® 3.1
Etymology
Noun
slogan (plural slogans)
(advertising) A catch phrase associated with the product or service being advertised.
A distinctive phrase of a person or group of people.
(obsolete) A battle cry among the ancient highlanders of Scotland.
Synonyms
• (British) strapline
• tagline
Anagrams
• Anglos, anglos, langos, logans, longas
Source: Wiktionary
Slo"gan, n. Etym: [Gael. sluagh-ghairm, i.e., an army cry; sluagh army + gairm a call, calling.]
Definition: The war cry, or gathering word, of a Highland clan in Scotland; hence, any rallying cry. Sir W. Scott.
Source: Webster’s Unabridged Dictionary 1913 Edition
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