HERESTHETIC

Etymology

Noun

heresthetic (uncountable)

The art of political manipulation, especially by the use of language.

Logic is concerned with the truth-value of sentences. Grammar is concerned with the communications-value of sentences. Rhetoric is concerned with the persuasion-value of sentences. And heresthetic is concerned with the strategy-value of sentences. In each case, the art involves the use of language to accomplish some purpose: to arrive at truth, to communicate, to persuade, and to manipulate.

Source: Wiktionary



RESET




Word of the Day

21 April 2025

ENCYCLOPEDIA

(noun) a reference work (often in several volumes) containing articles on various topics (often arranged in alphabetical order) dealing with the entire range of human knowledge or with some particular specialty


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