HERESTHETIC

Etymology

Noun

heresthetic (uncountable)

The art of political manipulation, especially by the use of language.

Logic is concerned with the truth-value of sentences. Grammar is concerned with the communications-value of sentences. Rhetoric is concerned with the persuasion-value of sentences. And heresthetic is concerned with the strategy-value of sentences. In each case, the art involves the use of language to accomplish some purpose: to arrive at truth, to communicate, to persuade, and to manipulate.

Source: Wiktionary



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Word of the Day

3 July 2025

SENSE

(noun) the faculty through which the external world is apprehended; “in the dark he had to depend on touch and on his senses of smell and hearing”


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Coffee Trivia

According to Guinness World Records, the largest iced coffee is 14,228.1 liters and was created by Caffé Bene (South Korea), in Yangju, South Korea, on 17 July 2014. They poured iced black Americano on the giant cup that measured 3.3 meters tall and 2.62 meters wide.

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